Raechel leads product marketing strategy for Olivine. With a career that started in finance, she brings a unique analytical mindset with a focus on business goals to her creative work in marketing. She loves joining together teams across an entire organization to launch a brand new product.
Prior to joining Olivine Raechel worked at Intercom where she brought Articles and Operator—two of Intercom's largest product releases—to market. While there, she led the internal gender diversity group, authored popular blog posts, and contributed a chapter in the book Intercom on Marketing.
After Intercom, Raechel worked as Director of Marketing for fintech startup Jirav before becoming a product marketing consultant for tech companies including Envoy, Gladly, Spoke, and more.